EmergeLocal Inc. (Emerge) empowered businesses and individuals to harness content and influencer marketing strategies at its second “Unwrap Your Potential” masterclass event, conducted in collaboration with JG Worldwide on April 19, 2024. The event, named “From Blah to Bam! Content and Influencer Marketing Workshop,” equipped participants with practical experience in developing effective content and influencer marketing campaigns.
Sharing Insights and Expertise
The workshop included insightful presentations from JG Worldwide co-founders Vinze Montero and Gian Eduard. Mr. Montero led a session titled “Brand Pop: Cultural Impact on Content Creation,” which delved into utilizing cultural trends to enhance content strategy. Following him, Mr. Eduard presented “Adsthetic: The Art of Creating Content,” which emphasized the visual elements of impactful content.
Jim Merino, Emerge’s Director of Marketing and Client Services, wrapped up the workshop with a presentation called “The Ten Commandments of Content and Influencer Marketing,” which provided a structured framework for executing successful content marketing initiatives.
“An essential part of the omnichannel marketing strategy involves penetrating your customers’ minds wherever they are on the internet,” remarked Director Merino. “Elevating content through aesthetics, core messaging, and the influence of key personalities can significantly help in achieving your business objectives,” he added.
Putting Knowledge into Action
Workshop participants actively engaged in content creation, applying the expertise shared by the speakers. Each group showcased their projects, receiving valuable feedback and suggestions for enhancements.
Director Jim Merino noted, “We hope the participants will go home, reflect on what they’ve learned, apply it at work, and then realize, ‘This is why I attended that masterclass.’ It was precisely what they needed.”
Expanding the Reach of Unwrap Your Potential
This event signifies the second installment of Emerge’s ongoing “Unwrap Your Potential” campaign, aimed at equipping businesses and individuals with the necessary skills to excel in the digital world.
“Following the success of the initial Unwrap Your Potential Masterclass series, Emerge is broadening the program to include businesses nationwide,” stated Emerge Co-Founder Carissa Noromor. “This expansion underscores our commitment to empowering a broader audience and promoting digital growth.”
For further details about Emerge and its award-winning digital marketing services, interested parties can contact their Revenue Operations team at sales@emergelocal.com. Learn how Emerge can enhance your business’s digital footprint.
This Press Release has also been published on VRITIMES