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Student participants at GCash GMindset Bootcamps, which aims to drive student financial literacy, strike a pose during the event

GCash GMindset bootcamps drive student financial literacy

By Edielyn Mangol, Reporter

Financial literacy has long been a missing piece in the journey of many Filipino students. While they are considered digital natives, most still lack the tools and guidance needed to make informed financial decisions early in life.

To address this gap, GCash launched the GCash GMindset Bootcamps, a series of financial literacy workshops conducted in partnership with leading universities across the Philippines. These bootcamps aim to equip students with practical skills in budgeting, saving, and investing — empowering them to make confident money decisions and thrive in a rapidly evolving digital economy.

GCash GMindset Bootcamps Drive Student Financial Literacy

GCash GMindset bootcamps build practical financial literacy skills

The GCash GMindset Bootcamps are carefully designed to blend foundational financial literacy with real-world application. Unlike traditional seminars that focus only on lectures, these bootcamps offer an interactive and hands-on approach to learning.

Early sessions were held at Polytechnic University of the Philippines (PUP) and Far Eastern University (FEU), drawing hundreds of students eager to develop better money habits. Participants were guided through topics such as budgeting, setting financial goals, understanding compound interest, and building emergency funds.

Universities join forces with GCash to equip students with personal finance  skills through educational talks - adobo Magazine Online

To ensure students can immediately put their learnings into action, the bootcamps include on-site support to help them access key GCash financial tools.

They can open digital savings accounts through GSave, start beginner-friendly investment portfolios with GInvest, and even get their own GCash Visa Card.

This experiential approach bridges the gap between theory and practice, helping students not only understand financial concepts but also use them in real life. By integrating these tools into the sessions, GCash encourages students to build consistent saving and investing habits from an early age.

What We Learned (and Earned) After Using GInvest

Moreover, the bootcamps promote digital financial literacy — a critical skill as the Philippines transitions toward a cash-lite economy. By familiarizing students with digital platforms, GCash prepares them to navigate future financial landscapes with confidence and security.

Expanding GCash GMindset bootcamps through university partnerships

To reach a wider audience, GCash has formed partnerships with top universities nationwide. Confirmed schools include PUP, FEU, Adamson University, University of the Philippines (Diliman and Clark), Ateneo de Manila University, and Centro Escolar University-Manila.

Through these collaborations, the GCash GMindset Bootcamps gain access to students from various academic disciplines, financial backgrounds, and career aspirations, ensuring that financial literacy becomes a shared goal across the higher education sector.

Universities join forces with GCash to equip students with personal finance  skills through educational talks - Philippines Graphic

GCash has rolled out a calendar of upcoming bootcamps scheduled throughout September, including Adamson University on the 9th, UP Clark on the 19th, Ateneo de Manila University on the 20th, and CEU Manila on the 24th.

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More partner schools are expected to be announced in the coming months, further extending the reach of the program. This nationwide rollout reflects GCash’s long-term vision of embedding financial education into students’ everyday learning experiences.

May be a doodle of text that says 'HEY, UNIVERSITY OF THE PHILIPPINES DILIMAN EXTENSION PROGRAM IN PAMPANGA Ready to level up your money game? G) GCash THE SHN Mindset ต Gear Up Your Financial Game ASENSO CUP 2025 總國密 本 Financial Literature Fun Booth Activities Internship Career Session Opportunities SCANTHE QR CODE TO JOIN เนอ้ ORGOTO: tinyurl.com/UPClarkGMindset See you there! SEPTEMBER 19, 2025 1:00-4:00 PM Room 112 to 115. Academic Bldg 1'

By bringing these bootcamps directly to campuses, GCash eliminates common barriers to financial learning, such as cost, access, and lack of time. It positions financial literacy not as an optional add-on but as a vital part of holistic student development.

GCash GMindset bootcamps advance financial inclusion

At its core, the GCash GMindset Bootcamps initiative aims to promote financial inclusion and empower the youth to participate in the formal financial system.

According to John Garcia, Head of Customer Success for Wealth Management at GCash, many young Filipinos are interested in managing their money but lack access to structured guidance and trustworthy platforms. By addressing this need, GMindset equips students with both the knowledge and tools to make informed financial decisions.

John Garcia, MM, CSS, CIS - Head of Customer Success at GCash | Wealth  Management | Fintech | LinkedIn

The bootcamps also contribute to national efforts to reduce financial exclusion. By teaching students how to save using GSave and invest with GInvest, GCash helps them build early financial footprints within the formal economy.

This reduces reliance on informal lending channels and encourages the development of long-term wealth-building habits. Furthermore, it fosters a culture of financial confidence, where students are no longer intimidated by financial concepts or digital platforms.

It was a great opportunity for the GStocks PH team to connect with our  clients and share insights and market outlook for 2025 📊📈🐂 | John  Garcia, MM, CSS, CIS

As more students complete the bootcamps, GCash expects a ripple effect: financially literate youth who will influence their peers, families, and future workplaces. This network effect can accelerate the country’s transition toward a financially empowered population, driving inclusive economic growth.

Paving the way for a financially literate generation

Universities join forces with GCash to equip students with personal finance  skills through educational talks - adobo Magazine Online

The GCash GMindset Bootcamps mark a significant step forward in nurturing a financially savvy generation of Filipinos.

By merging education, technology, and accessibility, GCash has created a platform that not only teaches financial concepts but also provides the means to practice them immediately. Students leave these bootcamps with more than just theoretical knowledge — they gain the confidence, habits, and tools to manage their finances responsibly.

As GCash continues expanding the program to more universities, its impact will likely extend beyond individual students to the broader economy. Financially literate graduates are better equipped to make sound financial choices, contribute to sustainable economic growth, and inspire their communities to do the same.

With GMindset, GCash is proving that building a financially inclusive Philippines begins with empowering the youth.

Edielyn Mangol

Edielyn Mangol is a passionate communication researcher and emerging writer with a growing expertise in marketing technology and digital communications. With experience in content creation, social media strategy, and research writing, she brings a fresh and insightful perspective to every project. Her work explores the intersection of data, storytelling, and technology to build meaningful connections between brands and their audiences. Learn more about Edielyn’s journey on her LinkedIn profile.