Indonesian cloud provider Biznet Gio is ramping up its infrastructure to meet growing demand for artificial intelligence (AI) workloads, turning to AMD EPYC server processors to improve performance, efficiency, and scalability across its platform.
The move comes as cloud providers across Southeast Asia face mounting pressure to support increasingly compute-intensive applications, particularly in AI and machine learning, while keeping costs manageable.
Biznet Gio, which operates multiple data center regions across Indonesia, said the shift to AMD’s EPYC CPUs has helped address key operational challenges, including workload variability and supply chain constraints.
“The main challenges we face are scalability and elasticity,” said Saputro Aryulianto, Vice President for Technology Operations at Biznet Gio. “Workloads in Indonesia can be highly unpredictable, and global shortages in components like RAM and SSDs are adding further pressure.”
Scaling for AI-driven demand
As AI adoption accelerates, Biznet Gio has expanded its product portfolio to include GPU-powered services. These include virtual machines equipped with GPUs as well as bare metal servers designed for high-performance workloads.
The company’s infrastructure is built to support a wide range of use cases—from startups deploying single virtual machines to enterprises requiring large-scale, multi-server environments.
“Our GPU-powered solutions are designed for AI and machine learning workloads, and we’re seeing strong demand for these services,” Aryulianto said.
However, sourcing GPU hardware remains a challenge globally, prompting the company to explore more flexible and open ecosystem options, including potential integration with AMD Instinct accelerators.
Performance and cost efficiency gains
Biznet Gio began deploying AMD EPYC processors starting from the 7003 series and has since expanded to newer generations. Today, the majority of its bare metal fleet runs on AMD-powered servers.
According to the company, the processors have delivered measurable improvements in both performance and cost efficiency.
Internal benchmarking showed that AMD EPYC CPUs offered competitive performance compared to alternatives, while higher core density enabled Biznet Gio to reduce software licensing costs by up to 20 percent.
Because many enterprise licenses are priced per socket, the ability to run more cores per processor translates into lower overall licensing expenses.
In addition, the company reported improved energy efficiency, with power consumption reduced by up to 8 percent and carbon emissions lowered by approximately 2,100 kilograms per server.
Addressing supply chain constraints
Beyond performance, Biznet Gio cited shorter lead times as a key factor in its hardware decisions, particularly amid ongoing global supply chain disruptions.
“With AMD, we can provision servers more quickly, which helps us respond to customer demand,” Aryulianto noted.
The company also works closely with its server hardware partner, Hewlett Packard Enterprise (HPE), to optimize configurations and manage costs as it expands its infrastructure.
Expanding regional footprint
Biznet Gio currently operates three data center regions in Indonesia and is preparing to launch a fourth in Bali as part of its expansion strategy.
Looking ahead, the company is also exploring opportunities beyond its home market, with potential expansion into the broader Asia-Pacific region.
It is simultaneously developing additional services, including DNS and content delivery network (CDN) offerings, aimed at competing with established global providers.
Betting on an open ecosystem
As the cloud market evolves, Biznet Gio emphasized the importance of avoiding vendor lock-in, particularly in AI infrastructure.
“On a scale of one to ten, we give AMD EPYC CPUs a ten,” said Saputro Aryulianto, Vice President for Technology Operations at Biznet Gio Cloud.
“Biznet Gio is the number one local cloud service provider in Indonesia,” Aryulianto said. “But we also have plans to expand outside Indonesia, possibly across APAC. We also aim to roll out products such as NEO DNS and NEO CDN, running on AMD EPYC CPUs.”
These services are expected to serve as alternatives to Cloudflare, which currently dominates the Indonesian market for such offerings.
“On a scale of one to ten, we give AMD EPYC CPUs a ten,” Aryulianto added. “If you want to buy a processor, AMD EPYC stands out because the benchmark data is clear. Compared to the competition, both performance and pricing are highly competitive. The data speaks for itself.”
