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Eman Tonogbanua

Hello! I'm Eman Tonogbanua, a seasoned marketing consultant, writer, and communicator with years of experience under my belt. My passion lies in the dynamic world of digital marketing, where I thrive on optimizing e-commerce platforms and crafting compelling content that resonates with audiences.
When I'm not immersed in the latest marketing trends, you'll find me cheering on my favorite sports teams or diving into a fascinating history channel. Whether it's analyzing a new marketing campaign or discussing historical events, I love exploring new ideas and sharing my insights with others.
Let's connect and see how we can make great things happen together!

small business owner

10 Free Marketing Strategies for Small Businesses with Zero Budgets

Small businesses have small capital if any capital at all. You need to stretch your money for as long as you can.  Unfortunately, after filing all the paperwork, taking out a lease, buying equipment, and setting up the utilities you still have to do marketing. You look at your budget and there’s a big fat […]

contactless payment

PESONet and InstaPay designated as PIPS, to go under closer BSP monitoring 

With PESONet and InstaPay’s fast growth due to lockdowns during the pandemic, the Banko Sentral ng Pilipinas (BSP) has designated the two major digital fund transfer systems as Prominently Important Payment Systems (PIPS). BSP closely supervises and monitors PIPS pursuant to the National Payment Systems Act to protect the economy and the public.   PIPS refers […]

image 25

Why mobile payment could take your small business to the next level

As a small business owner who was still on the fence about using mobile payments for my small business, the pandemic has erased any of my doubts.  Many traditional business owners, like me, suddenly found their establishments effectively hemmed in by the Great Lockdown. The familiar ring of the cash register was just a distant […]

data analyst

12 future-proof high-paying fintech jobs that can withstand the next pandemic

The CoVid 19 pandemic has devastated millions of businesses and careers around the world. Previously impregnable sectors such as food, clothing, and shelter took a beating. Companies had to close shop and workers were given the pink slip.  But there is a silver lining. The Fintech industry’s march to growth barely missed a beat. With […]

invoices

Stop giving your clients free loans, use online invoice factoring

Giving clients long payment terms can be a competitive edge. But small businesses often don’t have the financial muscle to bear this burden. Enter online invoice factoring.  A financial service that fintech companies are beginning to take online is invoice factoring. This is another means of quickly opening up your cash flow online which small […]

cashless shopping

What is an e-wallet, how does it work, and what it can do for your business?

As a small business owner, you may have the habit of checking out the competition and other businesses. You may have noticed a few customers waving their smartphones at funny-looking pictures, which are called QR codes. What the customers are doing is making a payment through their e-wallets. What is an e-wallet, you ask?  For those […]

proposal making

12 tech tools a small business owner should use

Consider this: many small business owner, like you and me,  are financially fragile: The median business with more than $10,000 in monthly expenses has only about two weeks of cash on hand a recent US survey showed.  That’s daunting news for small business owners everywhere. We need to tip the scales in our favor. Technology […]

invoicing app

12 reasons you should be using an invoicing app for your small business

Invoicing is one of those tasks that we, small business owners, love to hate. We know it’s essential. We just don’t like the tedious process of converting cost estimates to invoices. There are too many numbers to think about. Not only of the billable amount but the payment terms, taxes, discounts, quantities, and dates. With technology […]